Faster access to care starts before the appointment

We help clinics eliminate response delays so patients get seen faster and staff spend more time on care

Built for modern clinics in the UK

The problem isn’t care it’s access

Most private clinics don't struggle with the quality of what they do. They struggle with what happens before a patient walks through the door

Enquiries come in after hours and go unanswered. Forms sit in inboxes. Phones ring out. By the time someone follows up, the patient has moved on — not because they stopped needing help, but because waiting felt like an answer

In healthcare, slow isn't just inconvenient.
Sometimes it's the difference between catching something and missing it entirely

Why this EXISTS

My father spent two years telling doctors something was wrong.

Appointment after appointment, nothing was found. Months passed between visits. By the time anyone acted, he had weeks left to live

He was the kind of man who wore a Turkish ceremonial gown to his own wedding, put my hat on in every holiday photo, and made every room feel like it had more people in it than it did.

I'm not saying faster responses would have saved him. But I know what it feels like when a system moves too slowly for the person inside it.

That stayed with me.

When I started looking at how private clinics handle patient enquiries — the missed calls, the unanswered forms, the silence after hours — I realised I already knew this problem. I'd lived it.
Not a care problem | An access problem | A timing problem.

Someone had to care enough to fix it. That someone may as well be me.

Who we are

XFo Group is run by Michael Bailey, originally from Aberdeen. Registered in London.

I come from a family of people who built things. My grandfather and uncle ran private care homes in Wales — specialising in dementia, places that actually looked after people My grandfather on my mother's side ran Findlaters, a shoe shop in Aberdeen for decades. One of the first stores in the country to display shoes so customers could see them. Small idea. Big difference.

I've spent my whole working life in customer-facing roles I know what it feels like to be on both sides of a conversation — the one waiting for a response, and the one responsible for giving it.

I started XFo Group in late 2024 believing one thing: the gap between a patient reaching out and a clinic reaching back should not exist

WHAT WE DO

We work on the layer before care

We help private clinics find where patient enquiries fall through the cracks — after hours, between staff, across channels — and we close those gaps

Not with complicated overhauls. With simple processes that work built around how your team actually operates.

The name XFo comes from X Fortuna — unlimited luck, the inevitable future. We think responding quickly to patients shouldn't be luck It should just be how things work.

We're not the biggest company in this space

We're the most motivated

Because for us, this isn't a market opportunity.

It's personal

— XFo Group —
Founded Aberdeen, 2024


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